PrestaShop DropShipping

Businesses that are DropShipping can often make more sales on their own websites, but building a website from scratch can be tricky. Using website builders such as PrestaShop means that retailers can create their web store quickly and easily, and list the items from DropShipping suppliers in just a few hours.

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How is PrestaShop different from other shopping carts?

PrestaShop isn’t a marketplace, it is an eCommerce website solution, and it has been available since 2007. Since it is your own website, you’ll have none of the challenges associated with selling on marketplaces – so, you won’t have any issues with winning the buy box, you won’t risk your seller account if you inadvertently break the seller terms and conditions, and you’ll have far fewer fees to face.

 

Why DropShip with PrestaShop?

You’re complete control over your PrestaShop website, and you can use SEO and other marketing methods to attract customers to your store. Once customers are on your website, there is more chance of them purchasing from you – because as long as you’ve implemented a straightforward journey to purchase, they’re less likely to be lured away by other, similar listings.

There are significantly fewer restrictions when selling on your own website compared with marketplaces. That means where suppliers have items that are not permitted on marketplaces, you may be able to make sales on your PrestaShop store.

 

Pros and Cons of PrestaShop DropShipping business

It’s a free platform that is easy to install, customise and use, and the PrestaShop community has provided hundreds of customisations, and they are incredibly knowledgeable – they are the primary source of support too. In addition to the customisations that are available, there are also many integrations with eCommerce systems to choose from, so it is a flexible solution for your business. Not only that, but it is also international, and the website can translate around 65 languages. Finally, as we’ve already mentioned, there are fewer issues with abiding by seller rules – as long as you’re abiding by the laws in the countries that you’re operating in, of course.

 

PrestaShop is a good solution, but it may not be the right one for all retail businesses. The ability to scale is smaller with PrestaShop, and so it is better suited to smaller businesses. Similarly, the design options may not be quite as desirable as other eCommerce website solutions like BigCommerce and Shopify – which may impact the decision as to whether it is right for your business. Also, there isn’t an official PrestaShop support team, so you’ll need to be pretty self-sufficient – although the user support forums are really active and provide plenty of help. However, for a free eCommerce website solution, if you can handle the technical side it is a great option.