Avasam welcomes Matthew Franklin to the team


As we begin the new year, the Avasam team are delighted to officially welcome Matt Franklin to the team. Matt has been working with us for the past 18 months on a consultancy basis and from January 2022, he’ll be with us permanently as Head Of Trading And Supplier Partnerships.

Matt is an accomplished director with 30 years of experience in combining cross-functional competencies in staff management, operations planning, customer retention and financial management. He’s an expert in boosting net margin, quality, and performance, as well as creating and executing standard operating policies and procedures to positively impact organisational goals.

In addition to Matt’s experience, he is absolutely passionate about eCommerce, and is looking forward to helping us to serve sellers and suppliers even further. If you saw our SaleYee webinar, you’ll have seen him offering some outstanding advice, and we’re looking forward to seeing him in future events, both online and (assuming COVID-19 finally gives us a break!) in person.

On joining Avasam, Matt says:

I am delighted to be joining this exciting and dynamic business. The management team at Avasam has a wealth of experience and is constantly innovating and leading the DropShipping marketplace sector in the UK. Avasam has enabled businesses in the UK to increase their sales and profits effectively, allowing existing retailers to scale up, suppliers to make more sales, and for new businesses to grow and scale quickly.

Avasam has a loyal, fantastic global team supporting sellers and suppliers alike, resulting in amazing year on year performances. 2022 looks set to be another record-breaking year of growth and expansion, and I can’t wait to see how far we can go together.

Welcoming Matt to the team, Tejas says:

We’re so happy to formally welcome Matt to the Avasam team. With such extensive experience, Matt has already helped to shape and direct the team and the strategy, and has been key to bringing several exciting new suppliers to the platform. I hope that Matt will be happy working with us for a long time to come, and we’re certain that together we’ll be able to reach the ambitious targets that we have set for 2022 and beyond.

Matt is also the Founder & Director of Omnisource Ltd, and in this role will continue to offer specialist services to retailers, suppliers, and manufacturers. Prior to launching Omnisource Ltd, Matt was the Head Of Buying, Merchandising, Sourcing And Compliance for twelve years at Ideal Shopping Direct, a leading TV shopping channel in the UK.

Outside of work, Matt is happily married with a grown-up daughter. He’s a keen chef, following two years at the College Of Food And Domestic Art before moving into retail and buying, with various sourcing trips to the Far East leading him to some unusual faire. Chicken Testicles in Chinese Brandy, Frog embryo in ginger sauce for dessert, as well as chicken feet – although he’s firmly of the opinion that there is nothing better than a well-cooked steak!

Avatar for Dawn Matthews
Dawn Matthews
Dawn has worked in technical and customer supporting roles for over 20 years. Most of her career was spent in technical services at top rated UK universities, which has given her a keen eye for detail. A lucky escape led her to the field of eCommerce in 2017, and she’s never looked back. Dawn studied in the field of social sciences with the Open University, achieving an MSc in Forensic Psychology at the same time as working two jobs. She regularly applies principles of psychology from her studies to her work, and outside of her role at Avasam she is busy writing her second book. Follow Dawn on LinkedIn at www.linkedin.com/in/dawn-matthews

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